Founded in 2017, the Group started as an import and export company focusing on the import of lingerie, jewellery and slimming devices.

A year later, Edge Lingerie, our first online store, was launched and quickly became popular due to our plus size ranges.

In 2020 we acquired The SA Business Guide, an online business directory affording small businesses the opportunity to market themselves on a national platform. Later that same year, we expanded the business further by importing AA+ grade Brazilian and Colombian hides, supplying both wholesalers and the public. Hides4Africa was born…

2021 proved to be our most exciting year yet… we launched a second online business directory, this time aimed at the beauty industry, called The SA Beauty Business Guide. Not wanting to limit ourselves, we then went on to secure exclusive distribution rights with several leading international manufacturers of quality aesthetic and medical treatment systems, allowing us to supply both industries with only the best devices.

And finally… we have also launched our own web design division, offering website design services and maintenance as well as AI ChatBot technology.

Our growth and success would not have been possible without our committed and hardworking team – a small group of talented and highly-skilled individuals who work with passion and enthusiasm and go above and beyond to keep our clients happy.